AI-Enhanced Social Media Mastery

Transform Insights into Impact with the ChatGPT Brandcraft Workshop

Dive into a dynamic three-hour session crafted to amplify your social media strategy through the power of AI.

This workshop is designed to empower start-ups and social media managers with the skills needed to effectively utilise ChatGPT in enhancing content creation, boosting engagement, and refining analytics.

Building on the advanced techniques explored in our foundational courses, this session focuses on harnessing AI to not only boost your social media presence but also forge stronger, more authentic connections with your audience.

Don’t miss the opportunity to transform your social media efforts into powerful tools for engagement and growth.

RESERVE YOUR SPOT NOW

Capitalise on this opportunity to distinctively position your brand in a crowded marketplace.

Customised Social Media Tactics

Uncover social media strategies that are tailored to your unique audience profiles. This workshop goes beyond standard practices, focusing on developing social media campaigns that deeply connect and engage your followers. Ensure your brand not only meets but anticipates and exceeds the expectations of your audience.

Actionable Strategies and Practical Tools

We deliver more than just theoretical insights. Access a suite of practical tools and actionable strategies that immediately boost your social media effectiveness. From optimizing your content calendar to refining engagement techniques, every element is designed to ensure your social media operations are cohesive and impactful.

Interactive Learning and Real-Time Feedback

Engage in interactive sessions and receive immediate feedback as you apply the latest social media techniques. This hands-on approach enhances your learning experience, providing you with tailored insights that directly benefit your specific marketing goals. Enjoy a workshop environment that fosters real-time learning and application, setting you up for success in the dynamic world of social media.


Hartz AI - AI-Enhanced Social Media Masteryshop

Meet SOPHIA

YOUR AI-POWERED SOCIAL MEDIA EXPERT

Sophia is not human, she is our AI-driven social media expert, designed to transform your social media strategies with precision and innovation. Armed with a deep understanding of digital engagement patterns and consumer behaviours, Sophia excels in elevating social media interactions and ensuring your content captivates your audience.

Sophia uses cutting-edge AI to analyse trends and refine your social media presence. Her strategic insights help your brand lead in engagement, expanding your reach and enhancing your digital impact.

Course Curriculum:

Session 1:
Integrating AI Customisation for Social Media Platforms

OBJECTIVES:

Learn how to adapt ChatGPT content specifically for diverse social media platforms to maximise engagement.

Platform-Specific Strategies: Dive into tailoring ChatGPT outputs for LinkedIn’s professional networking, Twitter’s dynamic conversations, and Instagram’s visual narratives.

Hands-On Practice: Participants will actively use ChatGPT to create and refine posts, ensuring they are customised to meet the distinct audience preferences and stylistic nuances of each platform.

Session 2:
Constructing a Dynamic Social Media Calendar

OBJECTIVES:

Gain the skills to incorporate AI-driven insights into crafting an effective multi-platform social media calendar.

Optimising Content Workflow with Social Media Calendars: Learn how to harness the organisational power of a social media calendar to efficiently schedule and manage content across multiple platforms, enhancing consistency and engagement.

Content Diversity: Identify key content types—educational, humorous, promotional, and sales—to maintain audience engagement and prevent fatigue.
Strategic Planning Session: Utilizse AI tools like ChatGPT for generating timely content ideas, and participate in an interactive session to create a week-long social media plan for a hypothetical campaign.

Session 3:
Merging Strategies into an Omni-Channel Approach

OBJECTIVES:

Learn to devise and implement an expansive omni-channel social media strategy that not only engages but also grows your audience.

Uniform Brand Messaging: Ensure all content, regardless of the platform, consistently reflects the brand’s values and meets marketing objectives.
Adapting Content Across Channels: Master the art of modifying a single content piece for multiple platforms, considering each channel’s unique characteristics.
Cross-Promotional Techniques: Explore how to effectively use one platform to boost content on another, such as leveraging Twitter to increase views on YouTube or blog posts.

Craig Hartzel, Founder, Hartz AI

Your Instructor:

Craig Hartzel

Craig Hartzel, a seasoned marketer with over twenty years in digital technology, leads the AI-Enhanced Social Media Mastery Workshop. His deep expertise in leveraging artificial intelligence to amplify social media strategies provides invaluable insights into crafting impactful digital campaigns. Participants can expect a dynamic session filled with tailored learning experiences, designed to amplify their social media presence and engagement effectively. Craig’s guidance ensures that each strategy is not only innovative but also deeply aligned with current digital trends and audience behaviours.

Amplify Your Social Media Strategy—Secure Your Spot Today and Begin Your Journey with Hartz AI!

What is the duration of the training?

This three-hour workshop is designed to be intensive yet accessible, fitting seamlessly into your professional life.

What will I learn in this training?

Harness AI tools to enhance your social media content, increase engagement, and streamline your digital communication efforts across various platforms. The course focuses on utilising ChatGPT to refine your social media approach, ensuring your campaigns are both dynamic and aligned with your brand’s voice.

Who is this course designed for?

Perfect for social media managers, digital content strategists, and SME owners who are looking to leverage AI to boost their social media presence and engage more effectively with their audience.

What are the prerequisites for this course?

It is preferable if participants have completed the “Foundations of Prompt Engineering“, “Personacraft” and “Brandcraft” workshops is required, ensuring all participants have a solid foundation in persona development and AI communication techniques.

Amplify Your Social Media Presence with the AI-Enhanced Social Media Mastery Workshop

Begin a transformative journey with the AI-Enhanced Social Media Mastery Workshop, meticulously crafted to equip you with the advanced skills and insights necessary to master social media engagement. This workshop transcends basic training; it’s about harnessing AI technology like ChatGPT to dynamically enhance your social media content creation, engagement, and analytics.

Utilise cutting-edge techniques developed through practical, hands-on experiences and tailored feedback. Whether you’re refining your current strategies or building a fresh, influential social media presence from the ground up, this workshop provides the critical tools, knowledge, and confidence to differentiate your brand in a competitive digital arena.

Boost your social media effectiveness, ensure your campaigns resonate with today’s audiences, and drive meaningful interactions. Join us for a session that promises not just to educate but also to inspire and propel you toward your strategic social media goals.

Secure Your Spot Now
director of training

Jeremy Bohn, Work Avenue

Hi, I’m Jeremy, I’m the Training Director at Work Avenue. We’ve recently used Craig Hartzel for our 3 day AI Prompt Engineering course. We had 12 extremely satisfied customers. It’s a brilliant course and he’s a brilliant trainer so much so I’ve booked him again. We’ve got two courses coming up in the near future as well and I highly recommend Craig for any AI training at all.

CO-FOUNDER

Joe Woolf, Tasty Mates

Craig engaged a group of 30 founders and gave them the 101 on how to use AI and ChatGPT. It’s incredible to see how much time can be saved producing even better quality output. The opportunities for entrepreneurs are endless and the tools Craig taught us will certainly help to grow our businesses.

Business Development

Lee Stern, Dataline Labs

Craig expanded my understanding of the power within AI tools, encouraging me to go beyond feeding the likes of ChatGPT smaller, operational tasks such a copywriting. Rather, with Craig’s frameworks and approaches, he demonstrated you can leverage AI for far greater effect. Whether that be to save huge amounts of time in content creation, or even on a strategic level, leaning on AI’s consultative capacity to help steer your business.

If you’re looking to lend your team an edge with AI and benefit from the efficiency and productivity gains it can offer, Craig will be a great ally to show you how!

Course Pricing: Invest in Your AI Mastery

Public In-person Workshop

Located at our London training center

£249.00
+ VAT

Public Online Workshop

Facilitated on Zoom

£149.00
+ VAT

Group In-person Workshop

This is for organisations who want an in-house workshop

Request A Quote

Group Online Workshop

This is for organisations who want a private online workshop

Request A Quote

Book Your PLACE Or Request A Quote
Foundations of Prompt Engineering: An Introductory ChatGPT Workshop

FAQ

Book your place on our next prompt engineering training course

Book Your PLACE
What specific outcomes can I expect from attending the ChatGPT Brandcraft Workshop?+–
By participating in this workshop, you can expect to refine your brand’s voice, enhance strategic messaging, and effectively integrate AI tools for improved customer engagement and brand differentiation in the market.
Is previous experience with AI necessary to join this workshop?+–
No prior AI experience is required. The workshop is designed to introduce participants to AI tools like ChatGPT, with step-by-step guidance on how to integrate these technologies into their social media strategies.
How is this workshop relevant to current social media trends?+–
This workshop aligns with the latest trends in digital marketing by focusing on AI integration, which is increasingly essential for maintaining competitive advantage in social media management.
Can I implement the strategies learned in this workshop across all social media platforms?+–
Yes, the techniques and tools you’ll learn are applicable across various platforms including LinkedIn, Twitter, Instagram, and more, ensuring a versatile and adaptable social media strategy.
What are the prerequisites for this workshop?+–
Participants should have a basic understanding of social media platforms and content creation. Completion of foundational courses like “Foundations of Prompt Engineering” is recommended but not mandatory.
Who is this workshop best suited for?+–
Ideal for SME owners, social media managers, marketing professionals, and content creators looking to leverage AI to enhance their social media strategies.
Will there be any hands-on activities during the workshop?+–
Yes, the workshop includes interactive sessions where participants will use ChatGPT to create and refine social media posts, as well as develop a multi-platform social media campaign.
What materials will I need to bring to the workshop?+–
Just bring your laptop and an eagerness to learn. A ChatGPT Pro account is also required.
How can I apply the knowledge from this workshop to my current social media strategy?+–
You will learn how to integrate AI tools into your existing strategies to enhance content quality, improve engagement metrics, and make data-driven decisions for better results.
Is financial aid or payment plans available?+–
The course does not yet offer financial aid or payment plans due to its low-cost one-time fee structure, intended to make the learning accessible to a broad audience.
Can I interact with the instructor during the course?+–
Yes. The course format encourages interaction, allowing participants to ask questions and receive real-time responses from the instructor.
Is the course content accessible to participants with disabilities?+–
Yes. The skills learned in this course can provide a foundation for more sophisticated studies in AI, machine learning, and related fields.
Does completing this course qualify me for further studies in AI or related fields?+–
Yes. The skills acquired in this course can serve as a foundation for more advanced studies in AI, machine learning, and related fields.
FOUNDER

Rivka Abecasis, Compliance and Operations Advisory

Attending Craig’s chat GPT training course was an absolute experience!
His engaging teaching style, filled with practical demonstrations and simple analogies, made everything effortlessly understandable.

As someone who often finds learning challenging, Craig’s approach made the material accessible and enjoyable. His expertise and passion for the subject shone through, creating a highly informative and engaging learning environment.

I would highly recommend Craig’s course to anyone looking to dive into the world of chat GPT!

Experience interactive learning designed to apply directly to your business there and then.

Why Choose Hartz AI as Your Training Partner for the Brandcraft Workshop?

Customised Expertise for SMEs: Our Brandcraft Workshop is meticulously crafted with the unique needs of SMEs in mind. Every strategy and tool we introduce is designed to address the specific challenges and opportunities your business faces. This targeted approach ensures that the concepts learned are not only relevant but also immediately actionable, providing tangible benefits right from the start.

Hands-On Practical Learning: Experience interactive learning where you don’t just absorb knowledge; you apply it. Our workshop bridges the gap between theoretical concepts and real-world application, enabling you to see the direct impact on your brand strategy and communication efforts without delay.

Access to experts: Learn from some of the leading minds in brand development and AI integration. Our experts provide deep insights and guidance, empowering you to navigate the complexities of brand crafting with AI tools. This direct access to seasoned professionals ensures you are well-equipped to make strategic decisions that propel your brand forward.

Continuous Support and Community: Our support extends beyond the confines of the workshop. Gain ongoing assistance and become part of a vibrant community of SME leaders who are on similar branding journeys. With Hartz AI, you benefit from a network that nurtures continuous learning and shared successes.

Future-Proof Your Brand: Invest in training that prepares you not just for today’s market dynamics but also for future challenges and opportunities. Our forward-thinking curriculum is designed to keep your brand resilient and adaptive, ensuring you remain competitive as the business landscape evolves.