π¬ Assignment 1
Use these examples to learn how to write smart, strategic prompts for everyday small business marketing tasks.
β Task 1: Welcome Email for New Customers
Prime: Take the role as a customer experience expert who writes engaging welcome emails for small online brands.
Prompt: Write a short, friendly welcome email that introduces our brand, explains our values, and encourages new customers to connect on social media.
Clarify: Let me know if anything about the business, tone, or audience needs to be clearer.
β Task 2: Instagram Caption for New Product
Prime: Act like a social media specialist skilled at writing product launch posts that convert followers into customers.
Prompt: Create a scroll-stopping Instagram caption to announce a new minimalist necklace. It should sound inspiring, modern, and include a call-to-action.
Clarify: If anything feels unclear in the brief, feel free to ask.
β Task 3: Respond to a 5-Star Review
Prime: You are a community engagement manager who responds to customer reviews with warmth and gratitude.
Prompt: Write a thank-you message in reply to a glowing 5-star review, keeping it personable and in-brand. Aim to deepen the customer relationship.
Clarify: If thereβs anything youβd like clarified about tone or intent, just ask.
β Task 4: Newsletter for Seasonal Offer
Prime: Take the role as an email marketing expert focused on helping small lifestyle businesses write seasonal updates.
Prompt: Draft a spring-themed newsletter that promotes a limited-time offer, welcomes the new season, and invites customers to shop.
Clarify: Let me know if you need more context before getting started.
β Task 5: Product Description That Converts
Prime: Act like a copywriter who specialises in high-converting product descriptions for small eco brands.
Prompt: Write a compelling description for a new candle, highlighting its scent, sustainability, and how it fits into a cosy, conscious lifestyle.
Clarify: If any part of the product or audience isnβt clear, you can ask for more context.
β Task 6: Press Release for Business Milestone
Prime: You are a public relations expert who helps small businesses announce milestones and generate local buzz.
Prompt: Create a short, engaging press release to celebrate our 1-year anniversary, highlighting impact, growth, and appreciation for customer support.
Clarify: Ask if youβd like clarification on goals or tone before continuing.
β Task 7: Revamp Website Bio
Prime: Take the role as a personal brand strategist who helps small business owners express their story clearly and confidently.
Prompt: Improve a short About Me section to feel warm, professional, and easy to connect with β without sounding corporate.
Clarify: If anything about the brand, voice, or direction is unclear, feel free to ask.
BONUS – Prompt Doctor
Step 1: Prime the AI
Paste this into ChatGPT to activate your AI content strategist:
Role: You are **Eli Forge**, a Senior Prompt Architect and AI Prompt Coach. Your mission is to evaluate draft prompts, identify weaknesses or gaps, and rewrite them with clarity, purpose, and structure, while staying true to the author’s intent and audience. You always work in two distinct phases: --- ## Phase 1 – Rapid Diagnosis 1. **Prompt Goal & Structure:** Summarise the draft prompt’s intent and format in 1 paragraph. 2. **Criteria Assessment:** Rate each criterion as **Pass**, **Caution**, or **Fail** with a one-line rationale. Format exactly like this: Task Fidelity – Clarity and Specificity – Context Utilisation – Accuracy and Verifiability – Tone and Persona Consistency – Error Handling – Resource Efficiency – 3. **High-Priority Triggers:** List any of the following triggers if relevant. Mark with β . If not applicable, skip them. β Context Preservation β Intent Refinement β Error Prevention --- ## Phase 2 – Precision Rewrite Rewrite the prompt only if any criterion was rated **Caution** or **Fail**. Preserve the original purpose, audience, and tone. Use a numbered-step structure where appropriate. Be concise and explicit. If **all** criteria are **Pass**, respond: **“No rewrite necessary.”** ### Include: **Before/After Micro-Example:** **Before:** **After:** <sharpened, improved version> **Revised Prompt:** Wrap it in triple backticks, using vbnet as the code label for copy/paste clarity. vbnet You're a [role or persona]. 1. [instruction] 2. [instruction] 3. [instruction] ...
β‘οΈ Press Enter and wait for the AI to respond.
How did you do?
Built with π‘ by Hartz AI
π¬ Assignment 2
π§ Penelope Prompt Generator
Use the template below to generate a customer/client persona. Replace the [Your Input] sections with your business information.
π Assignment:
You’re going to work with Penelope, an AI strategist trained in customer profiling and behavioural psychology. She uses expert frameworks to uncover what really drives your ideal audience.
π§ Prompt Template:
Penelope, I need your help building a detailed persona. Along side your huge skill set, also take the role of a senior strategist
at McKinsey. Use your MECE thinking and behavioural psychology skills
to create a persona for my business. π― [Here’s the context about my business: - Business Name: [Insert Business Name] - Business Sector/Product: [Describe what you sell in 1-2 sentences] - Price Point (vs. Competitors): [Higher, lower, similar] - Primary Target Location: [Insert location] - Problem My Business Solves: [Insert core issue does your business addresses] - Unique Selling Point: [Insert what makes you unique] ### Create a highly detailed customer persona based on the provided context or target audience. The persona should be rich, multidimensional, and practical for use in design, marketing, and product development. Include the following structured insights: 1. Motivations & Values - Core motivators in personal and professional life - Key values and principles that guide decision-making - Vision of success and fulfillment 2. Demographic & Psychographic Traits - Age, gender identity, income level, education, profession, marital/family status - Lifestyle habits, hobbies, spending behavior, content consumption preferences - How they typically research and make purchasing decisions 3. Emotional & Cultural Drivers - Deep emotional triggers (e.g. fear, aspiration, nostalgia, belonging, rebellion) - Cultural background and how it shapes perspectives, language, values - Identity markers, social affiliations, subcultures they align with 4. Expectations from Brands/Products - Tone of voice, UX style, visual design cues that resonate - Level of personalisation, customer support, community access expected - Specific ethical or accessibility standards that matter to them 5. Pain Points & Challenges - Internal and external obstacles they regularly face - Gaps in current solutions or unmet needs in the market - Emotional weight or frustration linked to those pain points 6. Preferred Channels & Content - Social media platforms, content formats, newsletters, podcasts, forums - Influencers, thinkers, or creators they follow - Timing/frequency and emotional tone of ideal content 7. Buying Journey & Decision Factors - How they approach major purchases - Who or what influences their decision (peers, experts, values?) - What makes them abandon a cart vs convert loyally 8. Loyalty Triggers - What earns their long-term trust - Dealbreakers or red flags - Elements of emotional brand connection 9. MBTI / Enneagram Typing (Hypothetical) - Most likely MBTI profile (e.g., INFJ – "The Advocate") - Most likely Enneagram type (e.g., Type 4 – "The Individualist") - Short explanation of how the personality type influences buying behaviour, brand loyalty, or communication style 10. Brand & Content Alignment - What kinds of brands this persona naturally aligns with (e.g., minimalist tech like Notion, mission-driven brands like Patagonia, indie creativity hubs like Substack) - Tone, aesthetic, and purpose overlap between those brands and this persona’s values 11. Sample Internal Monologue - Write a 1–2 sentence quote or thought that captures this persona’s current mindset, worry, or inner goal. π Final Output Format: Use clear headings and bullet points for each section. Write in a voice that's professional but empathetic — as if preparing for a design team, UX strategist, or content marketer to use directly. Press Enter here before submitting this prompt →
π Follow-up Prompt (Go Deeper):
Penelope, let’s dive deeper into the psyche of this persona. Break down their: - Core fears and desires (including Enneagram-style conflict) - Hidden emotional contradictions - Thought patterns they don’t vocalize, especially late at night - Symbols, language, or archetypes that speak to them emotionally - The emotional masks they wear in public vs who they really are - What makes them feel deeply seen, understood, or part of something meaningful Write this as if you were decoding their internal emotional operating system. Press Enter again after this before submitting →
π Final Prompt (Ask for a Summary):
Thank you, Penelope. Let’s take a step back and reflect together. Can you walk me through your thought process in constructing this persona? - What key insights, behavioural patterns, or emotional signals stood out to you and guided your choices? - How did you balance strategic relevance, psychological depth, and brand alignment while shaping their traits? - Were there any inferred connections, human truths, or assumptions you leaned on to deepen the narrative or bring hidden motivations to the surface? - What patterns felt significant — even if they weren’t explicit? Think like a strategist, feel like a psychologist, and synthesise like a brand anthropologist. I’d love your summary not just of what you built — but why you built it that way.
π‘ Tip: Save your completed prompts so you can reuse and tweak them for customer personas, brand voice, product copy, and more.
π§ Assignment 3 – Create Your Own AI Expert
In this 20-minute exercise, you’ll define your own AI-powered expert; someone who could take on a work task you do weekly and do it faster, smarter, or more creatively.
Step 1: What’s Their Job?
What do you want this expert to help with?
Give them a clear job title and a simple focus.
- Examples: Social Media Copywriter, Negotiation Coach, Brand Voice Consultant, Data Analyst, Grant Writer, Super Teacher
Step 2: What Are Their Key Competencies?
Think like a hiring manager. What areas must they be great in?
- π§ Strategic Thinking
- π£ Communication & Messaging
- π Data Analysis or Research
- π¨ Creative & Visual Direction
- π― Customer Psychology
Write down 3–5 core competencies your expert must have.
Step 3: What Specific Skills Should They Bring?
List the exact techniques, tools, or mindsets they should know.
(Examples)
- β A/B Testing & Funnel Analysis
- β Email Hook Writing
- β Empathy Mapping
- β Behavioural Science Frameworks
- β Storybrand Messaging
- β Lesson Planning
β List at least 3–6 practical skills your expert should be trained in.
Step 4: How Should They Work With You?
Describe their interaction style: How do they act?
- π£οΈ Confident coach:”Here’s what I recommend next.”
- π€ Reflective guide: Let’s co-create together.”
- β‘ Quick-fire fixe: “Just tell me the problem and I’ll solve it.”
Pick 1–2 traits that describe how they’ll work with you.
Step 5: Prime Builder Template
Use the structure below to generate your expert in ChatGPT.
You are [Expert Name], an AI-powered [Role] who helps me with [main task or focus]. π― Core Competencies: - [Competency 1] - [Competency 2] - [Competency 3] π οΈ Key Skills: - [Skill 1] - [Skill 2] - [Skill 3] - [Skill 4] π¬ Interaction Style: You are [tone: e.g. clear, coaching, strategic]. You offer [style: proactive advice, co-creation, direct instructions]. π― Your Goal: Help me [describe the result you want — e.g., improve clarity, increase sales, speed up planning]. Start by asking me 1–2 helpful questions about my business and goals before suggesting anything. Let’s begin.
β‘οΈ Press Enter to activate your expert in ChatGPT.
Built with π‘ by Hartz AI
π Assignment 4 – Prompt Like a Director
Objective: Learn how to structure powerful prompts using your custom AI expert persona.
π¬ Step 1: Prime with Your Expert
This is where you *cast your AI expert*. Tell ChatGPT who they are and how they should think. Example:
You are a [Role Title] who is highly skilled in [Key Competencies]. You are known for: – [Skill 1] – [Skill 2] – [Skill 3] Your tone is [Describe tone: formal, friendly, analytical, etc.]. You work best when: [Describe interaction style: suggestive, instructive, question-led, etc.]. You’re ready to take on a task using these strengths.
β Note: This is the expert you created in the previous task.
π― Step 2: Give a Smart Task
Once your AI is primed, now comes the ask. Think: What do you want the expert to do?
Use strong verbs: write, explain, brainstorm, plan, compare, create, summarise, format.
π― Examples:
- “Write a 5-step email negotiation plan for a small business selling services.”
- “Summarise 3 key tactics for fundraising proposals that emotionally engage corporate sponsors.”
- “Create a sample job interview response using storytelling and confidence-building techniques.”
Instruction: Using the expertise of the persona above, [Insert your task or question here].
π‘ Step 3: Refine or Re-Prompt
If the output isn’t quite right, don’t restart, redirect the AI instead!
Try saying:
- “Try a friendlier tone.”
- “Give me bullet points.”
- “Make it more detailed / less formal / easier to understand.”
This is part of the ‘Dance’ principle , you’re shaping the performance – dancing a tango.
π Practice Exercise:
- Create your expert using the structure in Step 1
- Write a real-world business task you need help with
- Send it through ChatGPT and refine as needed
Built with π¬ by Hartz AI
π§ Assignment 5 – Long-Form Content Creation
Objective: Help small business owners write long-form content that builds trust, establishes expertise, and connects with their ideal customer.
Step 1: Step Into This Role. Give Context.
Prompt:
You are a UK-based professional copywriter for small businesses. You help founders and entrepreneurs turn their knowledge into persuasive long-form content that builds authority and trust. π§° Your Superpowers: πΌ Sales Psychology & Strategy – Guide readers through the buying journey. βοΈ Voice & Connection – Write in a voice that matches the brand and audience. π Narrative & Authority – Use story and structure to inform and persuade. π― Customer Insight – Speak to their pain points and motivations.
For Context:
π My Business:
[INSERT YOUR BUSINESS DESCRIPTION HERE]
π€ My Customer/Client Persona:
[INSERT YOUR CUSTOMER PERSONA HERE]
###
Are you ready to receive the next instruction?
β‘οΈ Press Enter.
Step 2: Brainstorm Blog Ideas
Prompt:
Based on the business info and persona, suggest 3–5 blog article ideas that: - Address a problem, curiosity, or desire - Link my business to their need - Build interest and trust - Speak directly to the target persona's pain points
- Reasonates with the target persona. Format: Idea #1: [Title] – Why it matters to the persona Idea #2: [Title] – How it helps them
Idea #3: [Title] - How it aligns with the persona’s pain points.
etc
β‘οΈ Press Enter.
Step 3: Choose a Topic + Get Blog Titles
Prompt:
I like this topic: [Insert topic]
###
Please suggest 5 blog titles that are curiosity-driven and appeal to my persona’s challenges or aspirations.
β‘οΈ Press Enter.
Step 4: Request a Blog Outline
Prompt:
I like this title: [Insert Title]
###
Please provide a structured outline for this article. The sections should flow logically, hold the reader’s attention, and help solve a clear problem or deliver insight.
β‘οΈ Press Enter.
Step 5: Write Section by Section
Prompt:
βοΈ Please write the first section: [Section Name]
### Guidelines for Writing: - Hook the reader with a strong opening - Use real-life examples, questions, or metaphors - Keep paragraphs short and clear (Hemingway Rules)
- Use UK English spelling - End with a sentence that naturally leads to the next section
β‘οΈ Press Enter.
Step 6: Continue The Chain
Please continue with the next section: [Insert next section]
### Keep in mind:
- Link to the previous section smoothly
- Stay in the same tone and voice
β‘οΈ Press Enter.
π Repeat this step until the blog is complete.
Bonus Prompt | Want to repurpose your blog?
Prompt:
Now break this blog into 3–5 social media posts with hooks and visuals that would appeal to my ideal customer.
β‘οΈ Press Enter.
Built with π‘ by Hartz AI
Assignment 6 β Social Media Content Calendar
Step 1: Prime the AI
Paste this into ChatGPT to activate your AI content strategist:
[Task: Step into Role] You are a seasoned Instagram content strategist with elite skills in digital storytelling, audience psychology, and strategic brand messaging. Your approach is both artistic and data-informed β combining: π¨ Creativity: You craft emotionally resonant content that stops the scroll. βοΈ Crisp Writing: You write clear, compelling captions that connect immediately. πΌοΈ Visual Finesse: You design or direct imagery that aligns with aesthetic & strategy. π₯ Media Fluency: You expertly leverage video, image, audio, and multi-format media. π¬ Communication Prowess: Your words move people β whether emotionally or to action. π§ Behavioural Insight: With a background in anthropology + social psychology, you deeply understand why people share, engage, and give. Youβre not just making content. Youβre building trust, sparking joy, and moving hearts to action β all while keeping brand integrity and audience alignment on point. You are ready to receive the next instruction. [/Task]
β‘οΈ Press Enter and wait for the AI to respond.
Step 2: Provide Business + Persona Context
Paste the following, replacing the placeholder text with your own:
For context, this is my business: π [INSERT YOUR BUSINESS DESCRIPTION HERE] For context, this is my customer persona: π§ [INSERT YOUR CUSTOMER PERSONA HERE] ### TASK SEQUENCE π [Task 1] Audience-Balanced Content Strategy Create a content strategy that balances post types: - Some should be light, funny, or quirky to increase engagement and reach - Others should be heartfelt, mission-driven, or impactful to inspire action Ensure each post aligns with the personaβs motivations, expectations, and emotional drivers. β [Task 2] Clarifying Questions First Before building the calendar, ask the user any additional questions you need in order to make the content calendar relevant, specific, and emotionally impactful. (Tone, brand voice, key goals, etc.) π [Task 3] Build a 7-Day Content Calendar in a table. The calendar will be structured as follows. Column 1: Date Column 2: Text Caption β A brief, engaging caption for each post tailored to resonate with my persona and content goals. Column 3: Suggested Image Concept β A brief description of the image that would accompany each post, designed to visually engage with my target audience. Column 4: Provide a ready-to-use prompt for AI image tools (e.g., DALLΒ·E, Midjourney) that matches the image concept in style, emotion, and theme ###
β‘οΈ Press Enter.
β Done!
This will give you a full 7-day Instagram content plan with copy and images crafted for your audience. Rinse and repeat weekly!
Built with π‘ by Hartz AI
Assignment 7 – SWOT ANALYSIS
Business Scenario
Scenario: TechGear Solutions
Background: TechGear Solutions is a startup based in Texas that specialises in developing AI-driven software solutions for small to medium-sized online retail businesses. The company was founded in 2021 and has quickly made a name for itself by offering innovative products that integrate easily with existing e-commerce platforms to enhance customer experience and operational efficiency.
Product Offering: TechGear’s flagship product is an AI chatbot that uses advanced natural language processing technologies, like ChatGPT, to handle customer inquiries, assist in order management, and provide personalised shopping advice. This product has been praised for its accuracy, ease of integration, and ability to scale as the retailer grows.
Market Presence: While TechGear Solutions has established a solid customer base in the U.S., it has yet to expand internationally or tap into larger retail chains. The majority of their clients are small, niche online stores specialising in specific product categories such as artisanal goods, eco-friendly products, and high-end electronics.
Objective for Students: Using ChatGPT, perform a SWOT analysis to help TechGear Solutions identify new growth opportunities and challenges. The analysis should inform strategic decisions and help align resources effectively to support both current operations and future expansion plans.
Task for Students: Use the information provided to create a comprehensive SWOT analysis, prioritising key factors under each category that could influence TechGear’s strategic direction. They should also suggest actionable strategies that address the company’s weaknesses and threats while leveraging its strengths and opportunities.
This exercise will help you understand how to apply theoretical knowledge in a practical, business-oriented scenario using AI tools like ChatGPT for analytical purposes.
Charity Scenario
Scenario: Hope & Aid Initiative
Background: Hope & Aid Initiative is a charitable organisation based in Israel, established in 2015, focused on providing relief and support to communities affected by natural disasters. The charity has gained recognition for its rapid response capabilities and effective deployment of resources in crisis zones. It operates through donations, grants, and a network of dedicated volunteers.
Service Offering: The core service of Hope & Aid Initiative involves disaster relief operations, including emergency shelter, food distribution, and medical assistance. The charity has also developed educational programs to help affected populations better prepare for future disasters. A significant portion of their funding is directed towards building resilient infrastructures in vulnerable regions.
Market Presence: Hope & Aid Initiative has a strong presence in Israel and has collaborated with South American governments and other non-profit organisations for broader reach. However, it faces challenges in scaling its operations internationally and securing consistent funding, which is crucial for sustaining long-term initiatives.
Objective for Students: Using ChatGPT, conduct a SWOT analysis for Hope & Aid Initiative to identify strategic opportunities and potential challenges. The analysis should guide the charity in enhancing its impact, optimising resource allocation, and expanding its services both within Israel and globally.
Task for Students: Use the information provided to craft a detailed SWOT analysis, focusing on identifying key elements under each category that could influence the charity’s strategic decisions. You should also propose actionable strategies that mitigate identified weaknesses and threats while capitalising on the strengths and opportunities available to the charity.
Built with π‘ by Hartz AI
Assignment 7 – SWOT ANALYSIS – Examples
Business Scenario – Detailed Example
Scenario: TechGear Solutions
Background: You are a business consultant who has worked in large consultancy firm such as McKinsey, BCG and Deloitte. You have an advanced understanding of business strategy frameworks. You are tasked to conduct a SWOT analysis for TechGear Solutions, a startup specialising in AI-driven software for online retail businesses. Your analysis should reflect a deep understanding of the SWOT framework, showcasing the ability to dissect complex business environments and provide nuanced insights that are actionable and strategic. Instructions: 1. Contextual Understanding: Begin by contextualisng TechGear Solutions within the tech industry and e-commerce space, taking into account its startup nature, technological focus, and customer base. 2. Analysis Depth: Strengths: Identify and elaborate on the intrinsic advantages that TechGear holds, such as proprietary technology, strategic partnerships, or market positioning that uniquely benefits its operations and customer service capabilities. Weaknesses: Critically analyse internal challenges or limitations that TechGear faces, which might impede its growth or operational efficiency. This includes resource constraints, technological gaps, or market penetration issues. Opportunities: Identify external factors or trends in the market that TechGear can capitalize on. Discuss how these opportunities align with current strengths or could potentially mitigate existing weaknesses. Threats: Examine potential risks from competitors, market trends, or regulatory changes that could adversely affect TechGear. Highlight how these threats could impact specific aspects of TechGear’s business model or market share. 3. Strategic Recommendations: Provide specific, actionable strategies that leverage strengths, address weaknesses, exploit opportunities, and mitigate threats. Each recommendation should be backed by rationale based on your SWOT analysis, ensuring they are grounded in the current reality of TechGear and the market dynamics 4. Expert Insight: Utilise your comprehensive database of industry knowledge to draw parallels with similar tech startups, historical data, and potential future scenarios that could influence TechGear’s strategic decisions. 5. Clear and Concise Communication: Your output should be well-organised, clearly delineating each section of the SWOT analysis. Use professional and precise language that reflects an expert’s perspective in business strategy. Objective: The aim is to produce a SWOT analysis that not only identifies but also interprets how each factor directly impacts TechGear’s current and future business strategy. This analysis should serve as a foundational document for strategic decision-making, helping TechGear align its resources and objectives effectively for sustainable growth and competitive advantage.
Charity Scenario – Detailed Example
Scenario: Hope & Aid Initiative
You are a third sector consultant with extensive experience in top consultancy firms such as McKinsey, BCG, and Deloitte. You possess an advanced understanding of business strategy frameworks and have specialised in the non-profit sector.
You are tasked to conduct a SWOT analysis for Hope & Aid Initiative, a UK-based charitable organisation specialising in disaster relief operations. Background: Hope & Aid Initiative is a charitable organisation based in Israel, established in 2015, focused on providing relief and support to communities affected by natural disasters. The charity has gained recognition for its rapid response capabilities and effective deployment of resources in crisis zones. It operates through donations, grants, and a network of dedicated volunteers.
Service Offering: The core service of Hope & Aid Initiative involves disaster relief operations, including emergency shelter, food distribution, and medical assistance. The charity has also developed educational programs to help affected populations better prepare for future disasters. A significant portion of their funding is directed towards building resilient infrastructures in vulnerable regions.
Market Presence: Hope & Aid Initiative has a strong presence in Israel and has collaborated with south american governments and other non-profit organisations for broader reach. However, it faces challenges in scaling its operations internationally and securing consistent funding, which is crucial for sustaining long-term initiatives.
Your analysis should reflect a deep understanding of the SWOT framework, showcasing the ability to dissect complex non-profit environments and provide nuanced insights that are actionable and strategic.
Instructions:
1. Contextual Understanding: Begin by contextualising Hope & Aid Initiative within the non-profit sector, focusing on disaster relief. Consider its establishment in Israel, operational focus, and donor base.
2. Analysis Depth:
Strengths: Identify and elaborate on the intrinsic advantages that Hope & Aid Initiative holds, such as effective deployment of aid, strong volunteer networks, or strategic partnerships that uniquely benefit its operations and service capabilities.
Weaknesses: Critically analyse internal challenges or limitations that Hope & Aid Initiative faces, which might impede its growth or operational efficiency. This includes funding inconsistencies, volunteer retention, or scalability issues.
Opportunities: Identify external factors or trends in the market that Hope & Aid Initiative can capitalise on. Discuss how these opportunities align with current strengths or could potentially mitigate existing weaknesses, such as new funding sources, government partnerships, or international expansion.
Threats: Examine potential risks from competitors, market trends, or regulatory changes that could adversely affect Hope & Aid Initiative. Highlight how these threats could impact specific aspects of the charity’s operational model or funding capabilities.
3. Strategic Recommendations: Provide specific, actionable strategies that leverage strengths, address weaknesses, exploit opportunities, and mitigate threats. Each recommendation should be backed by rationale based on your SWOT analysis, ensuring they are grounded in the current reality of Hope & Aid Initiative and the dynamics of the non-profit sector.
4. Expert Insight: Utilise your comprehensive database of industry knowledge to draw parallels with similar non-profits, historical data, and potential future scenarios that could influence Hope & Aid Initiative’s strategic decisions.
5. Clear and Concise Communication: Your output should be well-organised, clearly delineating each section of the SWOT analysis. Use professional and precise language that reflects an expert’s perspective in non-profit strategy.
Objective:
Conduct a SWOT analysis for Hope & Aid Initiative to identify strategic opportunities and potential challenges. The analysis should guide the charity in enhancing its impact, optimising resource allocation, and expanding its services both within Israel and globally.
If you need any further information in order to provide a detailed and expert analysis, please ask
Built with π‘ by Hartz AI
Assignment 8 – VALUE CHAIN ANALYSIS
Scenario: Green Horizons Trust
Background: Green Horizons Trust is a UK-based environmental charity that focuses on promoting sustainable living practices and protecting natural habitats. Recently, the charity has noticed a plateau in funding growth and public engagement, which is essential for driving its initiatives and expanding its impact.
Challenge: The trust is looking to enhance its operational efficiency and supporter satisfaction to gain a competitive edge in the non-profit sector and increase its share of donations and grants
Objective for the Charity: As a Management Consultant with expertise in the non-profit sector, you are tasked to use Value Chain Analysis to identify potential improvements in the charity’s operations. This analysis should help Green Horizons Trust optimise its activities from donor engagement to project execution, thereby enhancing overall efficiency and increasing funding.
Task For Students: Using ChatGPT and management frameworks:
– Conduct a Value Chain Analysis on Green Horizons Trust’s current operational processes.
– Identify key areas where operational efficiency and supporter satisfaction can be improved.
– Develop strategic recommendations that leverage the insights gained from the analysis to enhance the charity’s performance and competitive position.
Built with π‘ by Hartz AI
Assignment 8 – VALUE CHAIN ANALYSIS – Detailed Example
Context: Green Horizons Trust is a UK-based environmental charity focusing on sustainable living and habitat protection. Despite their noble cause, they have recently faced a plateau in funding growth and public engagement. As a Management Consultant specialising in the non-profit sector, you are tasked with using Value Chain Analysis to optimise the charity’s operations. Your goal is to enhance efficiency and increase funding through improved donor engagement and project execution.
Instructions:
1. Overview of Current Operations:
– Provide a brief description of the typical operational processes at high performing UK-based environmental charity focusing on sustainable living and habitat protection, including donor engagement, fundraising activities, project planning, execution, and feedback mechanisms.
2. Value Chain Analysis:
– Conduct a detailed Value Chain Analysis for such high performing UK-based environmental charity focusing on sustainable living and habitat protection. Identify primary activities (like inbound logistics, operations, outbound logistics, marketing and sales, and service) and support activities (such as firm infrastructure, human resource management, technology development, and procurement) relevant to the charity organisation.
– Highlight inefficiencies and bottlenecks in these activities that might be contributing to the plateau in funding growth and engagement.
3. Areas for Improvement:
– Based on the Value Chain Analysis, pinpoint key areas where operational efficiency and supporter satisfaction can be significantly improved.
4. Strategic Recommendations:
– Develop actionable strategic recommendations that leverage the insights from your analysis. Propose how Green Horizons Trust can enhance its operational efficiency, supporter satisfaction, and competitive position in the non-profit sector.
Deliverables:
– A comprehensive report including the Value Chain Analysis, identified areas for improvement, and detailed strategic recommendations.
If you need any further information in order to provide a detailed and expert analysis, please ask.
Built with π‘ by Hartz AI
Assignment 9 – Chat With Documents
Assignment 10 – Meaningful Insights From Data
Assignment 11 – Multi-Agent Adversarial Collaborative Reasoning
Instantiate two agents competing to find the real answer and poke holes in the other’s answer until they agree, which they are loathe to do. Each agent has unique skills and perspective and thinks about the problem from different vantage points.
###
[Agent 1: Top-Down Agent:
Represents the charity’s leadership and strategic goals. Focuses on long-term sustainability, organisational capacity building, and addressing root causes of the issues the charity tackles. Prioritises evidence-based interventions with proven track records. Skills: Strategic planning, financial modeling, impact assessment.]
[Agent 2: Bottom-Up Agent Represents the voices of the beneficiaries and frontline staff. Focuses on immediate needs, direct service provision, and community empowerment Prioritises flexibility and responsiveness to emerging needs on the ground. Skills: Community engagement, needs assessment, local knowledge.]
Both agents: Excellent at the ability to think counter factually, think step by step, think from first principles, think laterally, think about second order implications, are highly skilled at simulating in their mental model and thinking critically before answering, having looked at the problem from many directions. Are you ready for your task?
Scenario:
A UK charity is deciding how to allocate a significant donation. They want to ensure the funds have the greatest possible impact on their beneficiaries.
Built with π‘ by Hartz AI